Hubris-colored glasses.

Forbes editor Dan Lyons, writing as Fake Steve Jobs, has a typically amusing and insightful bit up today about how successful makers tend to see every problem as solvable by their own particular toolset, e.g., Intel exec Andy Grove's belief that the pharmaceutical industry can be redeemed by applying the lessons learnt in the semiconductor business. Fake Steve, of course, writes about technology, but his point applies to every endeavor, including the design business.

Posted by Adam McIsaac in General Interest | 10 April 2008 | Permalink | Comment on this post